Everything You Need To Know About How You Can Live Life To The Fullest

Are you tired and fed up of your life zooming by, where every day is the same routine: you wake up, you struggle as you climb out of bed, you drag yourself to get that caffeine burst, the bacon and eggs, the leftover pizza, then you force yourself to get ready, go to work, go home from work, watch some TV and go to sleep…

… in preparation of doing all this once again the next day?

Days, weeks and months fly by, perhaps even years, before you wake up one day and wonder where your life has gone.

Your life has gone into what I call ‘routine mode’.

Your life is running on automatic.

You didn’t even realize that each day is like the next, until one day the dark realization surfaces and you are shocked at the reality that your life is whizzing by and you have not made any progress in life for you to be particularly happy or proud about.

This can be a huge problem if it’s not dealt with quickly and appropriately.

If it’s not dealt with today, you could miss out on a great many things that life has in store for you.

So how can you change your life for the better?

How can you start to live life to the fullest?

For you to change your life for the better, for you as your first stepping stone to live life to the fullest, you need to first be in charge of your life.

And the first step to being in charge of your life is to become aware of your day-to-day thoughts, feelings, actions and behaviors.

Get on that journey today by following the 4 steps below.

They will open you to have that all-important part of the equation.

At bedtime, spend a few minutes to ask and answer the 4-steps-to-change questions:

1. What are two things I am grateful for today? Go through your day and search for two things you are grateful for. They could be anything; from being grateful that you’re alive, to being grateful that you have a job, food, a roof over your head, water, clothes to wear.

Recall your entire day and fully feel and appreciate at least two things you are grateful for that you would usually take for granted.

2. What could I have done differently? If there’s something you did during the day that you’re not too happy with, think what you could have done or could do to turn round the situation.

If you responded rather harshly to a colleague, friend or spouse, think of a way you can make up for it. If you ate that extra-large burger, could you have replaced it with a small sandwich or salad?

3. What are two things I look forward to tomorrow? Spend some time thinking about what’s going to take place tomorrow. Think of the good things the next day has for you.

If only negative things come to mind, take a few minutes to convert them in your own mind to bring about an outcome that you would like. Imagine and picture the situations turning out that way you would like.

This way you will feel more enthusiastic about tomorrow, where you will wake up feeling more optimistic that you might normally.

4. What do I want to dream about tonight? If you hold on to a particular thought until you fall asleep, more than likely that thought will play a significant role in your dream.

With added practice, you will be able to direct your dreams, enjoy them and remember them fully. This is a very powerful method that could bring about phenomenal changes. It’s called Lucid Dreaming.

Get into the habit of going through this 4-step method every night.

You will discover that your life will change dramatically and quickly. And once it has, you can step up to the next level by asking:

“How can I change my life for the better so I may live life to the fullest?” and you’ll be amazed at the next set of answers that will move you forward to the next level in your now amazing life.

Before we continue, let’s dig a little bit deeper.

Do you feel insecure or pessimistic about what your future may hold for you?

When you think about what you would like to be, have or become in the future, do you feel anxious and frightened that it won’t materialize?

Are you anxious that you won’t be able to live life to the fullest, or that no matter how hard you try, and how hard you research, you will never discover the true and realistic best ways to live life to the fullest?

Are you worried that this 4-step method will work for others but not you?

Which begs the question:

Are you worried about your future?

And are you worried about the present?

If you are apprehensive and fearful about your future, about achieving, becoming and having what you would like, I then ask you to start, as of this day, in fact as of this moment, to allow yourself to see that there is an alternative to fear and apprehension.

Yes, there is.

And you can begin to work on that right now.

The process is very simple, effective and will only take you five minutes or less.

So, let’s begin.

What’s the most important ‘worry’ or ‘fear’ that you have at this moment that you feel needs to immediately change?

Do you want to change your financial situation, your relationship situation, your health, your fitness level, your lifestyle, your job or career?

Decide which one area in your life you would like to change.

Let’s say you want to lose weight.

You want to find the best ways to lose weight; those ways that you will find rewarding, fulfilling, and that will allow you to healthily lose that weight, and perhaps a little later down the road you may want to consider opening your own lose weight business down the road so you may guide others how you managed to be successful at it.

Now here’s the process that will allow you to release the negative thoughts and feelings that are holding you back; the inner fears and doubts that stop you from even doing the research to discover the best ways to lose weight.

When you think about the best ways to lose weight, when you search the Internet and visit some websites dedicated to this topic, or you use any other means available to you, what do you feel?

Anxious, worried, scared?

Do you avoid reading the blogs and articles, the eBooks, because they make you feel uncomfortable?

When such a feeling surfaces, when you sense the fear, doubt or unworthiness of losing weight and having that body that you desire, immediately sit back, close your eyes and go deep inside that thought and feeling.

Do not analyze that feeling and do not discard it.

Notice the first feeling or thought that came up, for you will do the process on that very feeling or thought.

It’s not necessary to ‘name’ the feeling, as in, “I feel scared” or “I feel tense”. The point is to just feel the feeling or the thought.

Experience the feeling or thought deeply for a short time.

When you’re ready, move on to the next step which is where you will ask yourself:
“Could I let this feeling go?” Now the answer may be a Yes or No, either one doesn’t matter. They’ll both work.

Then ask yourself: “Would I let this feeling go?” Again, the answer could be a Yes or No.

And lastly ask yourself the question: “When?” to which you respond: “Now.”

You should feel less fearful, doubtful and less unworthy after this first round.

Should you, however, still have some remaining feelings, repeat the process a few times until you are completely free of that feeling.

This is an extremely powerful process derived from The Sedona Method which I highly recommend you use to release any unwanted feelings that are keeping you stuck where you are.

I use this short, simple and extremely powerful process immediately, literally, as soon as I feel a negative feeling or thought.

Within a couple of minutes I feel much more relaxed having released that obstructive feeling or thought.

Quite quickly my negative thoughts and feelings transform to positive thinking which, in turn, make me feel more optimistic.

Still worried or concerned about your future, your weight challenge, or even your life as it is?

You shouldn’t be.

Release on any concerns that you have. In fact, if you’re doubtful this process will work, release on that, too.

Release what’s been holding you back from having the future, and present, that you have always wanted, fast and with great results.

Are you focusing on what you want in life?

Let’s imagine you are enjoying a Sunday drive down a narrow country road and all of a sudden a truck appears round a blind bend.

The truck is heading towards you, going fast. Your eyes widen, and your heart is pounding rapidly.

What do you do?

In that moment, your life depends only on where your focus is.

Many people in such a situation focus their attention on the truck; the object they want to avoid. And in doing so, the inevitable will happen; the head-on collision.

If you, however, place your focus on what you want by looking away from the truck and seeking an empty space to drive into, or any way you can avoid the head-on collision, you will find that way and be safe.

Use this analogy to think about life.

Your life depends on what you focus on.

When you focus on the things you don’t want in life, you are steering directly towards them, and, worse, you will get more of them.

Simply put: you get more of what you focus on.

For example, if you are unhappy with your body, you probably repeat things like, “I don’t like my body. It’s ugly” or “I feel uncomfortable and fat meeting David’s children tonight. What if they don’t like me?”

Where is your focus?

Your focus is on the things you don’t want; you are focusing on the body that you hate and on the uncomfortable feeling you have meeting the children.

So, you will naturally attract more of the same, and in doing so, you will increase your hatred for your body and you will increase your level of uncomfortable feeling.

As human beings, we tend to place our thoughts, attention and feelings on the things we don’t want, and we wonder why nothing changes in our lives!

We wonder why we can’t live life to the fullest.

Our minds are programmed to bring about more of whatever we focus on.

Actually, if you think about that for a moment, that should be great news, for all you have to do is focus on the things you do want, and when you do so with feeling, they will come to you in due course.

Your mind, or more specifically, your subconscious mind, will work on bringing to reality what it is that you feel you want.

The good and the bad. Be careful!

So, for you to live life to the fullest, pay closer attention to your feelings and to what you’re focusing on.

As often as you can, ask yourself this question:

“What am I now focusing on right now?”

If it’s on what you don’t want, change it to what you do want.

Are you ready to make positive changes in your life?

Have you decided to stop being a couch-potato and actively look for the best ways to live life to the fullest?

If you have, that’s great.

The question now is:

Have you done anything about it?

Many people decide to make changes in their lives, yet they don’t realize that nothing will change until they take action.

Sure it’s easy to sit back and dream about the new lifestyle, but where most people get stuck is in the taking action part.

Look at it this way, when you want to build a house, where do you start? You find an appropriate piece of land, you buy it, you locate and hire an architect, design the house, go over the plan, and so on.

You cannot conceive the idea of building a house and have it miraculously appear.
It’s the same when you want to design and build your new healthy lifestyle.

Much like the house, you need to design exactly what your lifestyle will look like; you have to go over the plan by setting goals, and you have to take action to ensure it is built to completion.

Unfortunately, most people want to change their lives yet do nothing about it. They become expert complainers and they wonder why they remain stuck.

When you are ready to take action, you may face some mental blocks, such as, you feel you don’t deserve that lifestyle that you desire, you don’t deserve to live life to the fullest, or have that dream car or home.

That’s fine. You’ve identified some of your blocks to taking action, now you work on reducing or eliminating these blocks.

How do you do that?

You call your architect, your subconscious mind, and come up with a plan.

This will take some deep deliberation, which you may spread over a few days. When you think about making the positive changes, what are your thoughts and feelings
about that?

Do you feel a sense of unworthiness?

To help you out, try this. Write down these sentences and finish them off:

“I feel unworthy because… ”

“I am scared because… ”

“I’m alright where I am, I feel safer that way because… ”

Come up with any thoughts or feelings that surface. Absolutely no editing. It is imperative that you allow all your thoughts and feelings to flow freely. Write them all down.

Once you have a full list of blocks, work down your list. Choose one block every day and take a specific action, one that is the opposite of your block, until you feel that the thought or feeling has been reduced or no longer holds you back.

Utilize ‘positive thinking’ as well. Turn the negative into a positive.

If a certain block does not clear in one day, keep at it until it has no power over you.

Keep the power of ‘positive thinking’ going strong and allow it to gain momentum.

When done, move on to the next block.

Stepping up to upgrade your lifestyle does require effort, and the more committed you are, the more you will enjoy that new life.

Every day choose the actions that will bring about what you want to create.

The great news is that once you begin the process, it will get easier for you to choose the appropriate action, the ‘positive thinking’ that will work against your block.

Take your time; identify the block and take counter-action.

In a short while you will find the best ways to literally live life to the fullest.

Should You Stop Marketing During COVID-19?

As a small business owner you may be concerned about the impact of the coronavirus has on your business; your revenue, employees, and marketing funnel. Although you shouldn’t stop marketing during CONVID-19, there are many ways your marketing approach could go wrong. So here are three ways you can effectively market your small business during the coronavirus outbreak.

The Impact of Coronavirus on Small Business

As a human, I’m sure you’ve been affected by COVID-19 (also known as novel coronavirus) in some way.

Whether that means worrying about elderly parents, changing travel plans or stocking up on essentials to work from home for the foreseeable future, it’s hard to not feel the stress.

As a small business owner, you may be seeing fewer customers as people limit social interaction, change travel and leisure plans and focus on staying healthy rather than on shopping for products and services.

Unless you sell toilet paper or hand sanitizer, you may be concerned about the impact of the coronavirus on your small business; your revenue, employees, and empty marketing funnel.

So does that mean you should hunker down and stop your marketing efforts for the time being? No!

The World Health Organization has declared coronavirus a global pandemic, and it’s a very uncertain time. However, I’m a firm believer in focusing on what we can do and change while finding the opportunities amidst adversity.

Every challenge can be met with common sense, rational thought and even kindness. This is not the time for irrationality. I was watching a webinar the other day and someone said, “Worrying is like a rocking chair—it gives you something to do but it won’t get you anywhere!”

I know we are living in troubling times. The virus and how the global economy is responding to the preventative measures being placed is something that will go down in the history books.

But as business owners, there is one thing we do still have control over, and that’s the ability to be resilient and make choices that will get us through these times as best possible.

In this article, I’m sharing some ways you can address the challenge of marketing during a crisis and keep your business going.

Let’s start by looking at two of the wrong ways to approach marketing during a crisis right now:

1. Making a joke about coronavirus. A few weeks ago, it was common to see online memes and humorous marketing campaigns being shared. A Las Vegas jeweller even created a campaign to sell rings!

As more and more people around the world were affected by coronavirus, these slowed down a lot. Making light of the situation is not only in poor taste, but you’ll likely drive away a good chunk of your target audience.

2. Playing on people’s fears. It’s one thing to use a sense of urgency to sell your product or service, but it’s another thing entirely to use scare tactics.

For example, don’t scare people into buying a first aid kit with a message like “Only two left! Don’t risk your family’s health!” Rather, focus on the benefit of being proactive and prepared by stocking up on medical supplies.

Make sure the angle and tone of your marketing reflects your customer’s current concerns and pain points without capitalizing on their anxiety.

How to Effectively Market Your Small Business During the Coronavirus Outbreak

No matter what type of small business you have, your priority should be clearly communicating with your customers to put them at ease.

Think about what your clients need to hear from you, and how you want to position your business during this crisis.

Here are 3 ways to market your business during the coronavirus crisis:

1. Reassure everyone that you’re protecting their health. This is especially true if you have a brick-and-mortar location. This may mean sharing your extra sanitation practices, putting a hand sanitizer station at the front of your location or implementing a policy where all staff wear masks and gloves.

For example, WestJet shares their additional precautionary cleaning measures due to coronavirus on their website.

2. Be prepared to pivot. You need to be flexible to best serve your customers. That might mean instead of cancelling a customer conference, you change it to a virtual event.

If you are planning an upcoming workshop or event, pivot with your audience in mind. It’s possible you have already been forced to cancel or postponne, but don’t assume everyone wants the solution you’re providing.

Consider options such as making it a virtual version of the event or postponing your conference to a later date. Or some people may want ticket refunds.

Polls and questionnaires can be a great way to get honest feedback from your ticket holders before changing an event.

And of course, take a look at all of your contracts to ensure you’re covered before making any changes.

If you’re a service provider, create other ways to help your clients like this fitness trainer did. He offered them a way to stay fit that doesn’t involve being around a group of people in a gym.

3. Make your employees a priority too. Don’t focus all your efforts on marketing during this time. Your employees are what keep your business going, so how can you care for them?

Maybe you can give your staff the option of working 100% remotely while COVID-19 is a concern. Or, remind them you fully encourage them to stay home if they’re feeling sick.

The more you can put your employees at ease, the better they’ll be able to support your business and your customers.

What Small Business Owners Can Learn from Coronavirus

I know this is hard, and I hope you can hang in there and focus on the present, and on being of service to your clients and staff.

They’re afraid, and what you do or share can help alleviate those fears. Remember to be careful and intentional about what you’re saying.

If your small business is being adversely affected by coronavirus, it’s also a good time to reassess your business fundamentals, including how CONVID-19 is affecting your digital marketing. How will you deal with a crisis the next time it happens? Are there things you’d do differently to be more prepared or prevent losses?

Like everything else in life, this is a learning experience. Stay healthyFeature Articles, safe and positive.

Daily Life in Italy During the Period of Corona Virus, CoViD-19

For more than a month, Italians had heard of the ‘Corona Virus’ in China, having seen the stories on the news about how the Chinese Government was handling the epidemic. This news seemed like something that was from a far off land that could never hit the Italian peninsula because it was the kind of situation that only happened to ‘others’, quite a normal response, much like many other populations responded. Thus, people were slow to put any emergency plans into place. At one point in early January, it was suggested that an Italian manager come up with an emergency plan, but this had not been the first time this manager had been advised that establishing rules to protect people from the normal flu was in order. However, one had to think positively rather than to living in fear of the Corona Virus, which was considered ‘unlikely’ to spread beyond China.

People from all backgrounds, not just Italians, tend to be more favourable of looking at life from a positive point of view; however, planning for the best is sometimes the equivalent of kicking the bucket down the road to someone else. Politicians are now trying to find a solution to help small businesses that are facing difficulties during this trying period, and money is being allocated to help families with children who need to keep a mother or father at home to watch the children whose schools have recently been closed. On the surface, these seem to be the best solutions to problems facing the country, but the long-term effects could potentially bury the nation in outstanding debt, causing difficulties for future generations.

Not only have hugs, kisses, and handshakes been banned. Soccer games open to fans have also been banned for thirty days by the decreet of Giuseppe Conte, the Prime Minister of Italy. This has saddened the majority of Italians, although many argue that even soccer players should have the right to keep their distance from one another. Furthermore, all sports’ events must be held behind closed doors until the third of April, something that remains incredible in the country known for kisses on the cheeks.

COVID-19 has interfered dramatically with the practice of religion, especially the Catholic religion, during February and March 2020. Yesterday, the author visited the Church of Santo Stefano in Borgomanero, where custodians had just cleaned the floors and disinfected the church. Not a living soul was to be found, neither a priest nor a tourist, which allowed the author to focus on the frescoes and the beautiful stained-glass windows in silence. If one travels across Italy this month, he or she will encounter numerous churches without parishioners because people are naturally afraid to meet one another in closed spaces no matter how large and accommodating they might be. It has been recommended that priests remove the holy water from Catholic Churches for fear of spreading the virus. Although citizens and tourists can visit holy shrines, church services have to be conducted via television and internet. Furthermore, churches have been closed because, in recent years, people have begun to steal religious artefacts from them when the churches and shrines are not guarded.

The author has been researching what is happening in the churches throughout Italy; however, there is much more information available about soccer games and the survival of the economy, which seems to be the main focus right now. For instance, in the news one finds much information about saving the reputation of ‘Made in Italy’, so low-level employees are forced to work even harder than before as they hope other countries will continue to demand their products in times of trouble. A company which had had to quit producing medical face masks for fifteen years (due to Chinese competition), suddenly had to reopen its doors to help meet the needs of the Italian population that did not have enough masks to protect citizens from COVID-19.

Not having enough masks was ironic in a country known for its Venetian Carnival celebration. Sadly, Venetian Carnival parades had to be cancelled this year for fear of contagion, causing the country to lose many tourist dollars and initiating the current crisis in Italian tourism. According to Assoturismo, ninety per cent of hotel bookings in Rome have been cancelled, and the United States has issued a level-3 warning to its citizens, stating that they should avoid travel to Italy in March. Travelers who visit Italy are required to stay home for 14 days after returning to the United States. A well-known leader of the Five Star Party was worried that such travel restrictions might lead to discrimination against Italians and ‘Made in Italy’. Many members of La Lega believe in a bailout amounting to 50 billion euros.

Citizens who used to hate watching the news because they generally detest politics are now glued to the TV to see what will happen next, whether or not they should stock up on food and masks, whether or not they will go to work, and who will help them get over the crisis.

On a positive note, unlike most Americans who have to worry about paying much money to be treated for the Corona Virus, Italians know they will not take on a load of personal debt to pay for initial testing and further cures. The Sistema Sanitario Nazionale aims to heal all Italian citizens as well as those who have the appropriate visa to be in the country. Notwithstanding these good intentions, there is the likelihood that the health system will become overburdoned with too many patients to care for during the crisis. For example, in a message written at 12:30 on the third of March, the Piemonte Region announced that simple surgical procedures that utilize the operating rooms have had to be suspended (if they are not urgent procedures) in order to assure that the diffusion of the virus is contained.

On the fourth of March, the Government decreed that all schools and universities would be closed for a month until the fifteenth of March although they are allowed to give lessons online when possible with the goal of stopping the spread of the virus or at least slowing down its spread. Until now, most Italians have been suspicious of online education; therefore, most teachers have not had training in how to convert to the online platform; nor have most students been prepared for this new learning curve. Fortunately, this experience will change the Italian mindset, so that everyone will learn to utilize the internet for learning, telecommuting, and flexitime.

The Decree of the Prime Minister of the Council (DPCM) advises citizens to limit exiting the home if they are over the age of 65, to refrain from shaking hands, to refrain from kissing and hugging, and to avoid visiting family members in hospice or in assisted living. Citizens have been advised not to go directly to the emergency rooms, but that they should dial 112 before going in order to assure they are not positive with the Corona Virus.

The Lombardia Region, having closed the gyms and swimming pools, had also ordered its citizens not to go to the local health clubs. Many citizens living in Lombardia interpreted the orders differently, thus deciding to go to use the sport clubs in the nearby Piemonte Region. Therefore, the Mayor of Novara, one of the cities in Piemonte, had to order that all of the city’s health clubs be closed. Likewise, some people have tried to escape the Red Zones of containment in Lombardia to reach their families elsewhere. One example was that of two public school teachers from the southern town of Irpinia who had been ordered not to leave Codogno, but who returned home to Irpinia near Naples as fast as they could where they were forced to be quarantined with their families, causing the entire condominium to have to be quarantined.

Whether museums should be kept open during the COVID-19 crisis remains a topic for debate amongst art enthusiasts. Museums take in much money while also attracting much-needed tourists from across the globe. Moreover, foreign tourists have to pay the much-needed tourist taxes, known as the tassa di soggiorno, which is going to be missed by the cities of Rome, Florence, and Venice (as well as many other cities) if tourism decreases, not to mention the tickets to museums which are sometimes higher for non-citizens. Italians themselves love to visit museums throughout their country, so they know they will be disappointed if they find museums closed for a month.

The movies, concert halls, and theaters have opened once again, but the Italian TV news has instructed people to leave space between themselves and others. One suggestion is to leave a vacant seat between every two seats, and this should be organized by the owners of the venue when they sell the tickets. According to TV reports, entertainment enthusiasts have been slow to get out once again. Whereas many Italians are not at all afraid of going to the cinema, there has been a humongous decrease in sales as evidenced by empty theaters and concert halls. Over the past weekend (March 1-2, 2020), according to the Associazione Generale Italiana Spettacolo (AGIS), there was a forty-four per cent decrease in ticket sales for various forms of entertainment.

Since Italians love to eat fresh food, they are less prone to stocking up on food for the crisis. While Americans typically stock up on canned vegetables, frozen foods, and food in glass jars, Italians prefer to buy fresh at all times–a great habit, but it might be useful in an emergency to have something with an extended expiration date. According to an Italian shopper, “It was weird that they were buying a lot of eggs and prosciutto.” Italian shoppers focus on purchasing fresh vegetables, fruit, tomatoes, bread, pasta, and rice, the last two of which admittedly have long shelf lives.

Italians approach the COVID-19 crisis in numerous ways: Pro-active Italians help others face this crisis in an organized and dignified manner. They are the city planners who realistically present the crisis. Sergio Mattarella remains calm while giving suggestions about how to be unified as a nation. Counter-active Italians are those who remain stuck and who do not try to change their ways of doing business to meet the needs of the crisis. They are unrealistic and unwilling to sacrifice something to protect their employees, and many of them would like to borrow vast sums of money to solve the tourism, healthcare, and employment crisis. At the same time, some religious Italians (not all) want to put everything into the hands of God without trying to make efforts to avoid getting ill. Others are fatalistic, only seeing a negative outcome, really scared about having to exit the house, obsessive about cleaning everything around them. Those who are in-denial do not even believe in the existence of the dangerous Corona Virus; many of them think it is ‘just the flu’ and they are taking no precautions. Furthermore, others are simply relaxed about it all as they think they must go with the flow. These reactions are common even in other cultures.

One can still see people in the local coffee shops and bars at the time of Aperitif. Having a snack and drink with friends around 12:00 noon or having an Aperi-Cena in the evening is an enjoyable Italian tradition that is still being practised during these times of the COVID-19 crisis. There is going to be a Woman’s Day party on the 8th of March. There should be a good turnout although it will be much smaller than in past years. Maybe many people over the age of 65, who always looked forward to it, will have to stay home this year until the Corona Virus has been conquered. People still have a good sense of humor, pleasant smiles, and the willingness to watch funny Italian TV shows in the evening, and especially I Soliti Ignoti with Amadeo Sebastiani. Italy remains a fun place to be. Mauro Corona, a famous Italian sculptor, author, and Alpinist, still retains his incredible sense of humor even though someone coined his surname, which made him feel like he was “beginning to hate his name.”

Laura Gail Sweeney, Ed.D., is an author, a philosopher, a mentor, and a private English language teacher who has enjoyed making commentaries, creating art and writing for many decades. She has traveled across the world and educated thousands of students from more than 30 countries. She is fascinated by human interaction that is modulated by changes in the economy as well as by the social challenges created by businesses that need to both survive and thrive during the recent period of the COVID-19 crisis. Sweeney thinks that business leaders need to re-examine preparedness for unexpected occurrences such as the flu and epidemics in order to make workplaces safer for their employees and provide the best possible services. Effective communication is the key to facing future challenges effectively.